Attracting customers with Color, Scent, Texture or Trend… J shares his insight to the promoting, marketing and selling of flowers. Product Development, Trend Forecasting and Bouquet or Design Construction are tailored to the simple concept of selling more flowers to more people… more often.

With an extensive background in Flower Design, J shares his design expertise and philosophy of Flower Design to the Garden Club Stage. Flower creations based in the Elements and Principles of Design take center stage - with an accent of creativity and fun. J enjoys the Garden Club aesthetic and presents a different perspective on Flowers and Foliage for consideration.

J provides a truly unique perspective as a 4^th generation florist with insights into the industry that are informed by its history as well as the challenges of the future. Entertaining and Insightful, J speaks the language of the professional florist, and as a working florist he knows the challenges and opportunities they face first hand. By sharing his skills in Flower Design, Store Management, Color and Trend or Social Media – J helps every florist burst into bloom when it comes to Selling Flowers and Promoting their Business. J’s motto “Turning Feelings into Flowers” helps us sell more Flowers to more people more often!

J believes in a true partnership between Retailers, Event Planners and Wholesale Florists. J knows that every Successful Flower Seller has a Great Wholesale Florist behind them. J joins forces with the Wholesale Florists to help them increase sales, speak the language of Trend and Color as well as market labor-saving products and processes. Selling more flowers to more people more often translates to success for all parties.

As a 4^th generation florist, J was owner and manager of a successful, million-dollar flower business. Today, J consults with retail florists to help them perfect their processes in Flower Design, Employee Relations, Motivational Marketing, Social Media and Business Management. J shares the secrets to success in the Flower Industry for Flower Sellers of all shapes and sizes.